Higher Education Summit AR
The Higher Education Summit is hosted each year by Colleges Ontario and features world-renowned speakers, leaders, and networking opportunities for post-secondary educators. SMD was proud to be a silver sponsor at the 2018 summit and was asked to develop an AR exhibit as well as produce a wrap-up video to show highlights of the event in 4K 360.
The interactive augmented reality cannabis experience was created for Colleges Ontario to help educate event patrons about the business and legal side of recreational cannabis in Ontario. The exhibit was 30 feet long and consisted of seven interactive posters that came to life with iPads. Users picked up an iPad at the start of the exhibit, then meandered through the AR panels, viewing entertaining animations and 3D models and learning from the information printed on the posters. This exhibit was meant to showcase the future of education and how studios like SMD will help transport our educational system into the 21st century.